For Japanese businesses in the world’s third largest economy, 2 factors make having a well-translated website essential.
First, during the pandemic, millions world-wide became used to ecommerce as a convenient way of doing business. In U.S. in 2021 alone, consumers spent $870 billion online, and this trend is expected to continue.
Second, the opening of Japan will create much anticipated growth opportunities, especially in the tourism and hospitality sectors, the manufacturing and biopharma areas, as well as legal and financial service providers and inbound investment.